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Futura
N/AFebruary 28, 2020
Mindsparkle Mag
Futura designed Agua Bendita - a mezcal brand made in Mexico and proudly original. This mezcal is dedicated to those who defy traditional norms thus positioning themselves as a mezcal without rules for all adventurous souls.
The designers created a visual graphic that illustrates the values of the brand, breaking with the rules of traditional mezcal. Agua Bendita is now presented with a metaphorical and playful feeling, based on the symbolism of the Mexican religious narrative to give way to experimentation and celebration, because blessed is he who defies common and current norms.
Agua Bendita, blessed by the master mezcalero, blessed by the party master.
Creator: Futura
