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Saint-Urbain designed Black Seed Bagels - a NYC’s premiere artisan bagel shop known for their hybrid use of Montreal & New York techniques and critical accolades. Our goal was to give Black Seed a new visual identity that is connected to the company’s core values and to its vision of the future of their brand, as it expands from simply bagels to all sorts of products.
Credits:
Creative Director: Alex Ostroff Creative Team: Véronique Lafortune, Agathe Morin Photography outside: Billyclub Photography food: Alex Stein Photography studio: Vincent Castonguay & Billyclub