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CON H STUDIO
N/AApril 06, 2023
Mindsparkle Mag
BRANCHÉ, designed by CON H STUDIO, is a furniture rental company for events that focuses on luxury, elegance, and fashion. The name BRANCHÉ, which means "trendy" in French, perfectly reflects the brand's core values. The branding and visual communication design was carefully crafted to evoke a sense of sophistication and style.
The logo for BRANCHÉ was designed using the Favorit Std Bold typeface and a color palette consisting of warm gray 2, cool gray, white, and black. The tagline "Perfect Touch - Furniture Rental" was added to the graphic identity to emphasize the company's commitment to providing high-quality and stylish furniture rental options. The icon, which is based on the letter R in the logo, was designed to resemble a chair seen from the front, adding to the brand's visual appeal.
To further establish the brand's identity, CON H STUDIO designed various applications, such as social media content, business cards, letterheads, posters, and a catalog. The visuals were carefully curated to showcase the elegance and luxury of the furniture that BRANCHÉ offers. The use of high-quality photography, such as the chair photos by Shelly Sitton, and animation by Mariano Araiza, adds to the overall aesthetic and appeal of the brand.
Creator: CON H STUDIO
