Do you collect shipping boxes at home? We're used to receiving packs every week, and boxes pile next to the trash bin. Perhaps, it transforms into your cat, if you luckily own one, favorite spot. On the contrary, we would guess you recycle them when separating trash; at least, we do so here in Mindsparkle. Today, we're presenting a Good's green idea for Db packaging.
Apparel brand Db™ makes travel equipment for curious travelers on a journey. And they asked Goods to evoke a fun, and friendly approach to their family box. Creatives enlisted varied options to repurpose the Db’s global eCommerce shipments, from their smallest size to the largest one. Good studio put in the center sustainability and came up with creative uses for Kraft boxes. The idea was not only to influence the customer but to create awareness to the sender too. And widespread the brand's green message in a fun way. Plus, its friendly tone suggests some unconventional ideas to give the packaging a new journey; likewise, Db encourages our inside adventurer to go out.
All in all, we love this sustainable initiative to create new things from old ones. Db and Good's green consciousness is a pillar for both brands, and we celebrate that :)
Creator: Goods