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Nero Atelier
N/AJune 02, 2021
Mindsparkle Mag
Nero atelier created a contemporary packaging design for the Eid Al-Fitr Festival. Inspired by “ketupat” which symbolizes blessings & forgiveness. It has become a tradition for Muslims in Indonesia to give gift hampers to colleagues and family. Elegance is a word that describes this contemporary design concept. Inspired by the formation of the texture & pattern from the ketupat — a square braided-traditional Indonesian dish, became the forerunner of the design pattern used in the Hampers Eid Mubarak 2021 packaging. Carrying out vibrant and dynamic colors certainly adds to this work to be unique, captivating, and attractive. Through color gradients and a checked-based pattern evokes the traditional Indonesian dish bringing a strong identity to the table. Indonesia has very diverse cultures and traditions, the majority of Indonesians are Muslims; therefore, Indonesia has the largest Muslim population in the world. Cultures are strongly associated with religion; one of them is the Indonesian tradition of eating ketupat during Eid Al-Fitr.
Creator: Nero Atelier
