Mindsparkle*

Brand Brothers

N/A

DATE

September 14, 2018

EDITOR

Mindsparkle Mag

Gau Lighting Brand Identity

Beautiful brand identity by

Brand Brothers

in France for Gau lighting, a luxury lighting company.

Gau Lighting is a French manufacturer of contemporary luxury lighting, which has been working since 2004 with the best French and international designers around elegant collections, mainly for high-end hotels, residences and restaurants. Its models can be found in prestigious venues in Paris, London, New York, Cannes or Marseille, and are entirely designed and crafted in Paris.

The studio helped the brand to renew its brand identity, through a raw and monolithic typographic logo, whose 3 letters were drawn on the basis of an identical shape. The basic graphic guidelines

have been defined, based on a balanced use of space, shapes and colours, alternating between a refined and minimalist language, and visuals with a stronger presence.