Hungarian Pavillion

The amazing editorial design project is entitled Hungarian Pavillion, and it was created for the Ludwig Museum of Contemporary Art to advertise its exhibition "Liberty Bridge – New Urban Horizons" with graphic design by de Form Studio, a graphic design firm in Budapest, Hungary.

Due to roadworks in the neighborhood, one of the most beautiful Danube bridges, Liberty Bridge in Budapest was closed for a few months in the summer of 2016. Car and tram traffic ceased, and several city residents started to use the space. Most of the “occupiers” were members of the Y generation having grown up after the political changes, who began using the historic space freely, and reformulated the relations of city and freedom, formal and informal usage, public and private spaces.

The exhibition “Liberty Bridge – New Urban Horizons” is organized by Ludwig Museum of Contemporary Art within the framework of the 16th International Architecture Exhibition - La Biennale di Venezia. The exhibition is open from May 26 to November 25, 2018.