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Koncreto Branding cover image

erva® design

N/A

February 26, 2022

Mindsparkle Mag

Koncreto Branding

Koncreto is a company whose principal services are Architecture, Interior Design, and Construction. erva® design created a new, powerful and dynamic graphic identity to highlight the brand's values. It comes in the sense of providing a set of complete and personalized services of the entire construction process, which guarantees control over all the project's variables so that the final result can exceed all expectations.

Erva's creative team was challenged to design Koncreto's identity through effective communication of its values. The exploration of geometric architectural shapes and the materials of their construction was the starting point for the creation of the visual identity. Designers explored this idea through lines to depict the architectural projects. Then, these lines become solid to represent the construction to visually represent the brand philosophy, based on the development of projects that integrate all the services necessary to all types of construction work. Evra's team developed a visual identity based on the infinite mutation of forms represented by solid lines; connecting with the immensity of shapes present in architecture and construction.

All in all, we're super excited about the strong concept Erva studio designed. Clean, powerful, and effective communication. Big applause for their concept for Koncreto. 

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