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Krausz Chocolate Branding cover image

Peltan-Brosz

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June 29, 2019

Mindsparkle Mag

Krausz Chocolate Branding

Peltan-Brosz  designed the branding for Krausz - a third generation small batch craft chocolate confectionery based in Transylvania, Romania. At Krausz they begin by selecting ethically sourced and flavorful cocoa beans. Using traditional and modern techniques, Krausz handcrafts their line of chocolates and confections with an eye to detail. From bean to bar, Krausz is crafting chocolate with pristine flavor from the best cacao from around the world and seasonal local fruits and nuts.

Peltan-Brosz was in charge of the whole branding process, including market research on a first stage, to consulting on the line of confections, product naming and colors. Also, the design of the packaging, website and promotional materials, messaging, art direction of photography, illustration and social media were all part of the project.

 

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