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Patrycja Hølm & Anna Nawara
N/ADecember 13, 2022
Mindsparkle Mag
Patrycja Hølm and Anna Nawara’s nature-wise and -conscious design for the vegan skincare cosmetics brand KRAYNA. A minimum-interference approach: transparent containers, screen-printed white ink to celebrate the tone of oil, embossing to minimise the application of refined coatings, plus ecologically friendly glass, aluminium, as well as only FSC©️- and PEFC©️-certified papers.
On top of that—most importantly, in fact—a tribute to the natural effected through type alone. That is: ingredient lists set in an above-average size, with confident grace of Canela’s near-serif flaring. All of it adorned by the distinctive K in Telecom Light (the brand’s former primary font), which is breathing green with its leaf- or stem-like ascending diagonal.
Creator: Patrycja Hølm & Anna Nawara
