Mindsparkle*

Empatía

N/A

DATE

April 20, 2023

EDITOR

Mindsparkle Mag

Ladrillo

Empatía was approached by Ladrillo, a Barcelona-based architecture studio with a commitment to maintaining a clear sense of harmony with the environment. With such a strong ethical focus, it was imperative for Empatía to create a design path that aligned with the firm's philosophy.

The main challenge was to build a brand that was pure and functional, while also being rational and harmonious. Empatía studied different ways to create the image and focused on two important factors: high visual impact and extreme harmony. The designed materials captured the spirit of the firm, with a direct and straightforward tone, pared down to nothing but the essentials. The result was an elegant and stylish branding that conveyed a mood of cleanliness and tranquility, with simple yet powerful lines, colors, and pictures. The result was an elegant and stylish branding that conveyed a mood of cleanliness and tranquility, with simple yet powerful lines, colors, and pictures.

Creator: Empatía

admiration for the outcome art direction Barcelona-based architecture brand branding capturing the firm's spirit classy branding clean lines and colors client-focused approach commitment to simplicity conveying mood and feeling through design. direct and straightforward tone elegant branding Empatía essentials-focused design expertise in design harmonious visual identity harmony with the environment high visual impact identity Ladrillo pure and functional design rationalized language simple and stylish design spirit of the company stripping away unnecessary elements stylish and elegant design thoughtful approach thoughtfulness in every detail tranquil mood visual identity visual impact and harmony