Mindsparkle*

Studio Dazee

N/A

DATE

September 09, 2020

EDITOR

Mindsparkle Mag

Lunaria Partners Rebrand

Studio Dazee designed the visual identity for Lunaria Partners. Lunaria Partners is a legal recruitment agency that helps minorities and those from lower-income backgrounds find a job in the legal sector. Founder Cat approached Studio_dazee to create the new rebrand. The focus of the rebrand was to be all about finding the clients ‘happy place’ and for Lunaria to be approachable and fun, unlike typical corporate recruitment companies. The logo is a simplified hand drawn Lunaria flower and symbolises the relaxed and personal service Lunaria provides by creating a visual burst of joy connecting us to the natural roots of the flower. The logo is then supported with a bold and bright colour palette, natural photography and hand-drawn illustrations.