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Jard Design
N/AMarch 16, 2022
Mindsparkle Mag
A brand for Mantra Living: optimizing the interaction between clients and their homes. The identity and iconography had many iterations as the business strategy developed. Jard Design managed to balance purpose and order without being overtly masculine. The web design came to life alongside copy + content producer Harry Almond. The creative team relayed their purpose and services in an initial design that develops when projects are complete.
Featuring a minimalistic white grid over a black background, Mantra Living's visual identity includes a bold and deep logo design. Its clean typographic choice plays with negative spaces along the letter T providing uniqueness to this project.
Creator: Jard Design
