Plus
Menu
Hugedayz
N/AFebruary 05, 2020
Mindsparkle Mag
Hugedayz designed Misimi - a Polish clothing brand for pregnant women, which has quickly become one of the most recognizable brands in the country.
Rebranding aimed at fundamental change of the brand’s image and way of communication. Designers wanted to indicate that motherhood is a moment to celebrate a new strength based on pride and fulfillment.
What strikes us about this project is the way the brand communicates through a fresh color palette, and minimal details and typography. This makes a maternity clothing collection feel cool and sophisticated.
Creator: Hugedayz
