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Mowa® is a cosmetics brand with a very present minimalist bias, from its visual identity to the final product, basically using textures, in order to generate a tactile experience between the product and the user.The challenge was to transform a standard product, until then with no added value, into a product that generated a greater experience and desire to purchase for the consumer public.
Mowa® Year — 2023 Task - Brand Identity, Packaging Design and Shape Design Designer — Edu Dorfman, Brazil