Today, we're showcasing a branding project that puts in the center of the image: motherhood. So, let's highlight some of their kind gestures, typical of being a mother. No matter your age, you'll always receive a message from her saying to take a jacket as it's cold outside. Or asking you what do you want to eat the day you're visiting her. All these and more show the love our mothers give us every day with small gestures from the deepest of their hearts.
Mummy's Organics offers a new line of skincare and wellness teas designed for pregnancy and beyond. The brand asked Pim Preston Designs to create their visual identity and packaging for their skincare and relaxing teas. The all-natural, organic, and sustainably sourced and produced products enter the market with a soothingly lush identity, with packaging designed to honor and respect the ingredients inside. With a sense of nurturing and created by midwives, the Mummy's Organics brand brings the midwife's expertise into the designs with clear iconography, hand-drawn artwork. Plus, it includes elements of foiling for an added bright touch. Fresh, calm, and relaxing vibes were the mood of this identity, an option for recyclable cream-based boxes and pops of pastel colors for a brand designed to appeal to the senses of mothers and pregnant women.
Have you visited your mom lately? What gesture do you think she'd like from you? Perhaps some quality time together and some sweets is the best plan :)
Creator: Pim Preston Designs