Nowadays, we witness many green solutions to take care not only of mother earth but to protect ourselves. Many cosmetic, skin, and hair care products shifted their packaging to a more sustainable one. And many new brands, even startups, are now developing conscious products, thinking and caring about the future. Today, we're showcasing Picco branding designed by 327 Creative Studio.
Picco Care is a handmade solid shampoo brand born to treat hair healthily and sustainably while respecting nature. Using natural and sustainably sourced ingredients, this range of soaps is vegan and cruelty-free. Inspired by the brand concept, the identity intends to transpose the sensitivity and purity of the ingredients with a minimalist and raw approach. The cutter on the top of the package, geometrically representing healthy hair strands, allows people to smell better the fragrance of each product. Picco's packaging was thought of and produced with ecology in mind—made out of recycled papers and single-colored printing - matching different materials to achieve a clean yet conscious look without compromising its principal mission of keeping with the brand's sustainability-driven values.
Creator: 327 creative studio