Mindsparkle*

Luminous Design

N/A

DATE

April 26, 2023

EDITOR

Mindsparkle Mag

Troufa Rebranding

Luminous Design created the visual identity for Troufa Bread & Chocolate, a concept that combines a bakery with a patisserie, with physical stores in Athens, Cairo, and Bahrain. Cozy as well as cosmopolitan spaces, they stimulate the senses with their aromas and scents, offering a fulfilling tasting experience.

For the brands packaging, Luminous Design developed an organic scenery having as theme cacao trees and a bakerys wicker basket while the naive, handmade illustrative approach highlights the handmade process of the products offered. The visual identity spreads also on the signage and the stores internal and external applications.

Creator: Luminous Design

applications art direction bakery beautiful brand brand identity branding cacao cozy design design inspiration graphic graphic design handmade handmade illustration identity illustraion illustrative inspiration logo logo design Luminous Design organic organic scenery packaging patisserie rebranding senses Troufa Troufa Rebranding visual visual identity