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Beautiful branding for Urban Cafe by Mayra Monobe in Spain.
A small family-owned café in the upper area of Barcelona, Urban Café’s vision is to appeal to local and international customers: the ambiguity of the coffee drop/accent becomes its main element, functioning in English, Catalan and Spanish simultaneously. A flexible system of stamps and interchangeable menu letters make for an easy and economic solution to its branded assets, translating the concept of homemade products to all touchpoints of the café.