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SocioDesign

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August 16, 2017

Mindsparkle Mag

Chaos Fashion Branding

The branding for the Chaos fashion label was created by design studio SocioDesign, who specialise in creating contemporary brand identities with a minimal, reductive design for premium brands. Chaos is a luxury tech and lifestyle accessory brand, producing a range of personalised and limited edition accessories to order.

In this project, SocioDesign was commissioned to create the packaging design for their collection of phone cases, charms, zips and luggage tags. The branding makes use of an eye-catching colour palette of vibrant pastel pink and blue with contrasting deep green, which works well to complement the brand’s bold identity.

SocioDesign say, ‘The contrasting pop colours and immaculate production detailing of our packaging reflects the duo’s playfully anarchic approach and commitment to ensuring the finest luxury standards’.

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