affinity and The Home of Brightness. art direction award BBC brand brand identity Brand Pillars branding Bright Entertainment contrast cool Cultivating Contrasts curious design design inspiration designer digital Emotional Appeal Enlightening Documentaries Factual and Feel-Good TV graphic graphic design identity Illuminating Moments inspiration intelligence light Messaging Multi-Faceted On-air Package Optimism Passionate Scandinavian Culture Seasonal Extremes spark Sparky Spectrum of Programming strategy The Bright Side TOV Principles UK and Scandinavia Warm Connections weareseventeen welcoming Wit

affinity art direction brand branding design graphic identity illustration mindsparkle mag print rock band

affinity agency award creative design digital graphic interaction mindsparkle mag site of the day sotd web webdesign